Practical Information for Exhibitors

Exhibition Times

Fair Opening Times
Tuesday 27/8: 10.00-18.00
Wednesday 28/8: 10.00-16.00
Moving In
Sunday 25/8: 8.00-18.00
Monday 26/8: 8.00-20.00 (NB. extra hours between 18.00-20.00)
Tuesday 27/8: 8.00-10.00
Moving Out
Wednesday 28/8: 16.00-22.00 (if you require more time, please contact Svenska Mässan,
+46 (0)31 7088130)

Exhibitor Registration

Exhibitors register those persons who are going to be on the stand here >>
A name badge will be received on the confirmation, which should be printed out and taken along to the fair. Plastic pockets can be picked up onsite. 

Exhibition Party

The party will be held at Restaurant Seasons at Gothia Towers on August 27 at 19.00 hours until late. Exhibitors register to attend the party at the same time as they register as exhibitors to the fair (please see above). Deadline for registration is Friday, August 9 at a first come first served basis.  Now the registration to the party has closed! If you have registered to attend the dinner, bring your badge along with you as it serves as your valid ticket. If you need to cancel, please do so by writing to no later than August 16, otherwise a no show fee of SEK 500 will be charged.

Exhibitor Service at Svenska Mässan

Please click here to get to the web shop of Svenska Mässan with prices for walls, carpet, electricity, lighting etc. >>
All exhibitors should now have received login details for the "Online Exhibitor Service" page at Svenska Mässan where you can log in and make orders. If you have questions, please contact: Türkan Yerlikaya,, +46 (0)31 7088130
Place your orders before August 2 to avoid an increase in cost.

Partitioning walls between stands

Partitioning walls are not included in the space rental fee. Walls are not mandatory and you are allowed to bring and build your own. Each exhibitor is responsible for their back wall.

Walls can be ordered from Svenska Mässan, contact person Türkan Yerlikaya,, +46 (0)31 7088130

If you have an island stand with aisles on each for sides, only one third of each side can be covered by walls. This is in order to keep the fair as open and inviting as possible.

Height construction

Standard wall height is 2,5 m. If you wish to build higher than that, please let us know. If you wish to have advertising/marketing exposure over 2,5 m a fee will be charged.

Goods deliveries to your stand

If you wish to get assistance to unload your goods and have them delivered to your stand, please click here for further information and prices >>

Own handling of goods via the loading yard at Svenska Mässan

Any loading or unloading of goods and/or materials that you take care of yourself, without any assistance from Svenska Mässan, must be done during the moving-in and moving-out times of the fair. You need to pre-register and indicate that you will handle the goods yourself here >>
Due to space restraints we must limit your time in the loading yard to 30 minutes. We recommend that you bring your own trolleys or pallet lifts since there is a limited number that can be borrowed.

If you have any questions, please contact the Svenska Mässan logisticts department at, +46 (0)31 708 80 00.

Empty packaging

It is possible to book storage of empty packaging on site for the duration of the fair. Click here for prices and further information >>
Exhibitors also have the possibility to handle their empty packaging themselves. In this case exhibitors must mark up and transport the empty packaging to/from a designated area in the exhibition hall.

Exhibitor Insurance

Svenska Mässan, the Swedish Exhibition and Congress Centre, will contact all exhibitors individually regarding their insurance coverage.  Svenska Mässan requires that each exhibitor has a personal liability insurance valid during the fair period and an insurance certificate stating that you have insurance that is is geographically valid for Sweden and the validity period / period it applies to must be sent in as proof. Liability insurance shall cover at least SEK 10,000,000.

In the case that you do not have this type of insurance you must order it from Svenska Mässan at a cost of SEK 1450. Please contact Türkan Yerlikaya,, +46 (0)31 7088130 for details.

Accommodation at Gothia Towers or Scandic Hotel Opalen

Gothia Towers
Discounted rooms are available August 25-28 on a first come first served basis at Gothia Towers which is located adjacent to the exhibition halls at Svenska Mässan. Book early as there is a lot going on in Gothenburg at this time of year. Make your booking via this link >>  or by calling +46 (0)31 750 88 10 - don't forget to mention the discount code PROMOBEL.
Scandic Opalen
This hotel is located a few minutes walk away from Svenska Mässan and here you have access to discounted accommodation if you want to stay before or after August 26-27. Prices are as follows (per room and night including breakfast and VAT):
Sunday-Tuesday SEK 990/single room and SEK 1190/double room
Tuesday-Thursday SEK 1290/single room and SEK 1330/double room
Please use reference BBRA250819 when booking by telephone +46 (0)31 7515300 or online