Möbelmästarna, who are you?
– Möbelmästarna is a furniture chain that is entirely owned by its stores. This means that we have no profit motive at the centre. Instead, we are able to reinvest in our stores thanks to a well-thought-out business model. This makes us a cost-effective chain, where our members get a lot in return. In addition to this, we have a wonderful community, comprising both the stores and the head office, which is greatly appreciated not least when we meet together at our member meetings. This year, Möbelmästarna welcomed three new members and it now consists of 25 stores throughout Sweden.
Why are you exhibiting at Möbelmässan?
– We’re exhibiting because we’re growing and want to recruit even more members. We have worked for several years to adapt to the present and not least the digitalisation that is taking place. With Möbelmästarna, the furniture store gets a ready-made website, with an e-commerce platform that sends the order goes to the nearest store, together with a variety of marketing services that would be too much to handle as an independent. This, together with the fact that we are increasing sales in areas where we are taking market share, even during a tough business climate, means that we believe there is great benefit in joining us.
Why should visitors come to your stand?
– There’s one main reason, which is that we’re really nice to socialise with. On Wednesday we will also have a troubadour performing live for two hours from 13.30. We’ll be offering something to drink and snacks. On our stand you’ll get a picture of who we are at Möbelmästarna and what we can offer to people who have a furniture store. There will be shop owners, board members and people from the office on the stand, ready to talk to anyone who is curious to learn more!
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